According to a latest study by the Pew Research Internet Project, Instagram is now the fastest growing social network. Somehow Instagram has managed to find the right balance between social sharing, and social interaction. The result is a place that is growing in both capabilities and popularity, and drawing more and more non-conventional users to it.

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Pinterest is so much more than just sharing images. Think about it; people on Pinterest are more interested in what they want (probably in the future), as opposed to what they're doing (as on Facebook, Twitter etc.). And with Pinterest Guided Search, users can look through billions of pins to find things they've probably never seen before! This makes Pinterest the perfect tool for marketers. Pinterest has announced that it will now start rolling out promoted pins, so that marketers can fully benefit from the network.

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Are you stuck with your YouTube account URL you picked long ago that doesn't quite capture the essence of what you do anymore? Despair not, for YouTube is giving you a way out. You can now get a new custom URL that's more befitting of your brand. This is definitely better than opening up a brand new channel, and losing all of your previous subscribers. The option will be made available over the next week.

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What is the hottest social networking platform to be on right now? If you thought Pinterest or Instagram, then you'd be close. But not close enough. If you thought Facebook, you couldn't have been more wrong! This time, the baton has been picked up by a network that's a blogging platform as well! A report by Global Web Index reveals that Tumblr is now the fastest growing social network, with its active user base having grown 120% in the past six months!

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Just when we thought messaging apps couldn't get any more unconventional, along comes Snapchat with a whole new trick up its sleeve. The popular photo messaging application that recently came to fame has announced a new feature "Snapcash" today through a deal with Square Cash, whereby users can send money to their friends as simply as sending a text message. The feature has been rolled out on Android, with the iOS version coming soon.

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It is true that life has become too fast-paced to be delving into social networks left and right. Joining every other social network is a mark of the overly ambitious, and is sometimes frowned upon. But when a promising new network pops up, getting onto the bandwagon isn't necessarily a bad thing. We have seen two new social networks surface this fall, and here's why you should check them out before everyone else does.

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